Event: Video Presentation Skills workshop for SMEs

Local business owners are invited to book on to an interactive workshop to learn the skills and confidence needed to benefit from the increasing importance of video marketing.

This is the latest in a series of workshops which have been delivered by Penny Morgan Photography, in partnership with Marley Bird Communications; a content marketing and PR consultancy based in Mid Suffolk.

The workshop will take place in Bury St. Edmunds on Wednesday 31 October and is designed to help delegates feel confident when speaking in front of the camera as well as help them understand why ‘what’ they say is just as important as ‘how’ they say it.

Throughout the session, delegates will be taken through a series of practical exercises to help them understand how they can best represent their business with clear and concise messaging.

Speaking about the upcoming workshop, Penny Morgan said: “This is the third time we have run this workshop and we’ve had some fantastic feedback from delegates who have really appreciated the ‘hands-on’ demonstrations and practical advice which has brought the learning to life.”

“Video marketing has really taken off and consumers are now actively wanting to engage with brands online, but we know that many businesses, particularly smaller firms, are daunted by talking in front of camera. This is why we devised our workshop – so that local business owners can learn the skills which will help them to appear more confident. We’ll look at how you can use your voice, and what your body language is really saying – by the end of the session, delegates will leave feeling much more confident about creating video content for their business.”.

Aisleen Bird, Managing Director of Marley Bird Communications added: “What sets this course apart from others is that we don’t just explore the ‘visual’ side of getting in front of the camera, we also explore what people should actually ‘say’. Part of the workshop includes a dedicated session which will allow delegates to focus on the best way to communicate the benefits of your business and how to create messages which will really resonate with target audiences.”

The skills learnt within this workshop will not just be applicable to video content but will help delegates present themselves in the right way, whether pitching for new clients, speaking with potential new customers or even participating in a ’60 second’ pitch during a networking event.

The video presentation skills workshop costs just £55 + VAT and takes place on 31st October at Nowton Court in Bury St Edmunds, 9am – 1pm. Book your place here.  

Photo: (L) Penny Moran, (R) Aisleen Bird